Archive for the ‘Blog’ Category

Putting a Price on Your School
Tuesday, October 8th, 2019

When trying to attract buyers that will make a fair bid for your school, you first need to have a good understanding of its value. M&A advisors and professional appraisers can provide you with information that will help you from setting a reasonable fair market value price to favorably negotiating your deal’s final terms.



Many school owners hire a professional appraiser at some point to review their company’s books and operations and provide a ballpark estimate of its value. An appraiser’s services can also be useful when you’re ready to sell your school.


One of this professional’s critical tasks is to normalize earnings – that is, to adjust them to better reflect your company’s performance under different ownership. The appraiser might make adjustments to earnings for one-time expenses, such as tax penalties or legal costs. And adjustments generally are made for discretionary expenses such as inflated (or artificially low) salaries and bonuses, and nonessential items such as club dues or company-owned vehicles.


An appraiser will also consider your accounting method. Many schools use a cash basis accounting system, which can accelerate expenses such as depreciation, ignore expenses like debt and defer revenues such as completed contracts for more favorable tax treatment.


Your company will look more attractive to buyers, however, if income and expenses are converted to an accrual basis, which records these items in the period they’re earned or incurred.


In weaker economies, an appraiser might project your company’s future earnings under more favorable economic conditions, based on your historical numbers. These projected earnings can be particularly useful when sale negotiations get sticky and you need evidence for your price position.



Although a professional appraisal can give you a general idea of your company’s worth and make your financials appear in their best light, you also need M&A advisors to help you set a reasonable market price. Ultimately, your company’s value is the price a buyer is willing to pay – regardless of the number you have on paper.


Companies with powerful value drivers such as proprietary technologies, critical patents or market-leading brands may merit a higher price than standard multiples suggest.


In setting a price, M&A advisors might consider variables such as the current economic environment, the M&A marketplace, conditions in your industry and recent sales prices of schools comparable in size, history, current cash flows and future earnings projections, among other characteristics.


This information might be used to set a price based on your company’s earnings before interest, taxes, depreciation and amortization (EBITDA), with three to six times EBITDA at the low end and seven to 10 times EBITDA in the higher range.


Companies with powerful value drivers such as proprietary technologies, critical patents or market-leading brands may merit a higher price than standard multiples suggest. If you or your M&A advisors already have a potential buyer in mind, your initial price will likely reflect what the buyer considers your company to be worth. A competitor, for example, may be willing to pay an above-market price to eliminate you as a threat and gain access to valuable territories, top-performing workers or complementary product lines.


Your advisors can also help you take steps to enhance your school’s attractiveness and potentially boost its price. For example, you may need to clean up your workplace, repair or dispose of non functioning equipment and ensure that your employees look and behave professionally.




However you arrive at a value for your school, keep in mind that you’ll need to remain flexible and open-minded throughout the M&A process. Potential buyers will have their own opinion of your company’s value; and if the parties’ positions are vastly different, price negotiations are likely to go nowhere.

Make your Summer Program Shine!
Wednesday, March 13th, 2019

Summer programs are important for the student and families within your school but also for your school. Summer programs can bring in a large portion of a school’s revenue for the year. The only problem that many schools face is the cost to implement summer programs that will attract both parents and students. However, we are fortunate enough to live in an area that offers many things to do inside and outside for a small price or sometimes even free. Here are some low cost summer activities to make your summer program shine.


Cinemark Plano Movies 10
Movie tickets are always $1.25
Klyde Warren Park
Always Free!!
Public Library Programs
Most cities offer free events through the public libraries. A good option is the Dallas Public Library.
Whole Foods Story Time
Whole Foods does a story time every Tuesday at 10am.
This is appropriate for children ages 2-5.
Dallas Museum of Art
Always free!!
US Bureau of Engraving and Printing
Always free!!
Frisco Fire Safety Town
Free tours and fire safety education


Don’t Wait!

A successful summer program can mean more revenue, it can attract more students to your school which ultimately results in a higher selling price for you when you go to sell. When the time comes, contact Gateway School Sales.  You will have experts on your side when selling your school.

Investing in Your School’s Financial Longevity
Thursday, February 28th, 2019

Summer programs are an important factor to consider when contemplating how to build enrollment and revenue for your school. It is not possible to operate a successful school without a financially strong and stable backing. While the weather outside is still cold, the competition for summer programs is heating up. Here are some marketing tips to set your school apart so that your summer program can shine.


Do you have windows that face a road or sidewalk? Paint your windows! This is such a simple way to attract much wanted attention. Colorful signs and banners that also incorporate a picture or two of your summer program are a great way to get both parents and students attention as they are driving or walking by. Also, sending letters and brochures home with students is a great way to communicate with parents and increase enrollment.


Offer an early bird discount to increase summer enrollment and revenue early on. Doing so, will help ensure more students attend summer programs thus increasing cash flow in your school. Furthermore, offering an early bird discount gives you time to plan ahead because you will be able to gauge the amount of children attending. Offer a referral discount. Giving one family 20% discount on a summer program could end up creating $200 extra in tuition when they refer another family to sign up for the summer program. Who knows? Maybe they will continue as a year round student as well!


You may be wondering what you will gain by doing these three simple tasks. You will increase enrollment, increase revenue, and increase the value of your school. Which means when you go to sell, your school will sell for a higher price. When that time arises, we will be there to secure the successful sale of your school.


Please visit our website at for more information.